START HERE / YOUR MARKETING ALLY
Get a marketing ally on your side.
If you’re spending a bucket load on marketing activities and you’re disappointed by the results, you’re not alone. You’ve seen how social posting, online advertising and even email marketing can chew up a lot of time with limited results. Ever wondered why?
It's the strategy.
If your strategy isn’t quite right, it’s time for a fresh perspective. With Belinda as your Marketing Ally, you’ll not only refine your marketing strategy but also understand the process and the why behind it. Gain access to individual coaching and ongoing support designed to help you achieve the best results from your efforts.
Your Always-On Marketing Partner.
This isn’t just another marketing coaching program. While others talk, we’ll take action. Every strategy session turns into real campaign work, every challenge into measurable progress.
With 25+ years of marketing experience, I’ll bring proven strategies and hands-on expertise to your business. Whether you’re sending your first email campaign or scaling to six figures, I’m here doing the work alongside you, celebrating every win and solving every hurdle together.
Here are a few of my clients I've had the pleasure of working with:
Who is the Marketing Mindset for?
Hands-On Business Owners
You’re doing all the marketing yourself (maybe with help from a VA or marketing assistant) and that approach just isn’t working.
Understand the WHY behind marketing tactics
Learn HOW to make strategic decisions
Stop throwing spaghetti at the wall
Build systems that actually work
Make your marketing efforts count
Get clarity on what’s working and what isn’t
Strategic Business Leaders
You need to get the facts on how to build your marketing strategically from the ground up and then farm out the tasks to your team.
A solid marketing strategy
Ability to delegate tasks confidently to your team
Know what to measure and track
Understand what good results look like
Make informed decisions about your marketing spend
Guide your team with clear direction
Marketing Professionals
You’re a skilled marketer, but know the value of a sounding board. You might need to upskill, build on a strategy, or just get the right support.
A sounding board
Ability to upskill in specific marketing areas
Get expert guidance on new challenges
Build strategies for specific projects
Get support during implementation
Validate your approaches
Stop wasting money on marketing tactics that aren’t working for you, and reinvest into learning what to do, to drive big results for your business. Plus, you can bring your questions to hot seat sessions, get Belinda’s brain on your challenge, and share ideas with your peers.
Here are just a few tasters from the coaching and membership:
- Understand WHY certain marketing activities work for your business, and why others didn’t work
- Discover which marketing tactics will drive the biggest results
- Make marketing decisions based on facts and data, not hunches
- Create kick-arse social media templates to make regular posting easy-as-pie
- Avoid shiny object syndrome; focus on activities that meet your goals
- Learn how to take control of your marketing, in just hours a week
The Specifics .
Over the course, we’ll cover all the concepts that I work on with clients in my bespoke Marketing Strategy service, but but you’ll learn. the why and how. And so much more!
It’s more affordable. but you gain the know-how for ongoing future growth for you and your team.
- Getting the marketing foundations right
- Research - your competitors, your customers, and internal stakeholders
- Profiling your ideal customers in detail
- Nail your offering and the “job to be done” (Christian Louboutin doesn’t just “sell shoes”!)
- Process - sales, after-sales, upsell, gaps
- Repeat purchase and personalisation of service (online and offline)
- Personality in your brand builds trust with customers and helps staff to see themselves in the business
- Strategy to draw people in - tasks and actions, budgets, which staff will implement the steps
- Implementation process and check-ins
- Measurable outcomes
- Website, social media, email marketing
- Buyer behaviour
What’s included in the Marketing Mindset?
The Framework
You start with the Marketing Foundations content, which you can skip if you know that part.
Self-directed training that you can complete at your own pace, or dip in when you need it, which means your business can get what it needs when it needs it.
Monthly Focus
There is a different element of marketing each month with 10 core rotating topics. This includes regular guest speakers and subject matter experts.
Coaching Support and more
Fortnightly Group Coaching calls, plus Monthly Masterclass with an action plan (both live and recorded).
Marketing hot seats where we can nut out a tricky problem you’re having and share it with the other Marketing Mindset participants. Learning from others is a core strength of this program!
BONUS: A personal, 1:1 onboarding foundation call when you start so we can get to know each other and I can understand your goals for the coaching program. This helps me create more content that’s relevant to your goals.
BONUS: Checklists, cheat sheets and templates to get you unstuck.
Secure your spot as a founding member at just $497/month (3-month minimum).
This exclusive rate is locked in for life but only for a limited number of founding members. Act fast to claim your spot before they’re gone.
Once all founding spots are filled, the regular membership price increases to $697/month for new members.
Don’t miss this opportunity to save and kickstart your marketing journey at our lowest rate.
FEEDBACK
What clients say.
Cr Jason Pauling
Belinda embodies an extreme passion for all things marketing. Her eagerness to engage and display her knowledge is infectious for everyone she encounters.
Green Chilli is a fantastic name and desciption because it matches Belinda's nature so very very well. Thoroughly recommended.
Nikki Ovenden
Peter Edwards
I engaged Belinda to help me with my marketing, in particular to improve the messages I put into the marketplace. She was quick to analyse and recommend a critical improvement that has made a significant difference. It was a "light bulb" moment for me. Worth it's weight in gold.
Who’s your marketing mentor? Meet Belinda .
I’m a woman on a mission, and I’m here to help your business go BOOM! Marketing has been my thing for 20+ years. I’m a Certified Practising Marketer and an Associate Fellow with the AIM.
I have an adoring partner and am a proud mum of 3 beautiful kids, living in the Newcastle area.
I have written a children’s book (which you can find here), produced and presented a documentary on Human Trafficking, taken on a build in Nepal … and lots more.
I’m passionate about life and a big fan of saying yes, or rather, “hell yes”!
I don’t use a cookie-cutter system, ever. Plus my diverse marketing experience allows me to take a unique approach to your business.
As seen on
Want to hit go ?
If you’re ready to hit the go button but you’re a little unsure of which option might be the best for you, lock in a super-charged Marketing Clarity Call with Belinda (normally valued at $145).
You’ll have 20+ years of marketing experience for 20 undivided minutes focused on what’s going on for you right now and determine 3 action steps that you can put into practice straight away.
